Employment Ads

Employment ads are effective job recruitment tools. They help the busy hiring manager extend the company's reach. Employment ads can be posted online or printed in newspapers. Either way, employment ads improve your chances of hiring the most suitable people for the jobs you are offering.

Structure of employment ads

Your employment ads must easily catch the attention of their intended readers. Employment ads use titles that include the occupations or brief job descriptions. The ads must accurately reflect the levels of the position, such as entry-level or managerial. Employment ads must also be readable and concise to make the readers run through them fast. Job hunters are in a hurry to browse through several other employment ads, not just yours. They want to find the jobs that are best for them.

Content of employment ads

Employment ads require a series of information. These include organization details, position description and contact information. You must put into employment ads relevant information that will interest your targeted applicants. Contact information must include all possibilities to make it easy for people to call, email or write you. If applicable, put in unique rewards your company is offering. Just be careful not to put in dishonest information that only seeks to bait candidates. Employment ads must contain your best points, not promises that you cannot deliver.

Use of keywords in employment ads

Keywords play a big part in online employment ads. Make sure that the terms you use are popular and are most likely what job-seekers type in search engines. Just as applicants need to put in relevant keywords, employers must also include keywords that will make their pages pop up at the top of search engine results. With the correct use of keywords, your employment ads will be read by more people or browsers.

Benefits of using employment ads

Hiring managers are able to announce available jobs through these ads. Through these ads, companies do not have to resort to primitive ways of getting the word out. Today, job vacancy announcements are better spread through keyword-driven employment ads.

Headhunting through employment ads

When you are putting in your content and keywords, think of your targeted applicants. The diction must be directed toward people who have compatible educational requirements. If you are posting your announcements in sites that host employment ads, be sure to specify the educational level required, projected salary and other relevant information.

Employment News

Job ads surge lifts index out of doldrums

10 March 2010

TRADERS forgot about a weak lead from Wall Street and pushed the market higher yesterday afternoon as they basked in the double happiness of the biggest increase in job advertisements in a decade and a large lift in business confidence... read full story

Jobs boom could push budget back to surplus by 2011

10 March 2010

THE jobs market has turned white hot, with newspaper job ads being placed at a rate not seen since the onset of the financial crisis... read full story

...AND ANOTHER THING

4 February 2010

HELEN Liu allegedly told a Bank of China executive that "the money we pay [Joel Fitzgibbon] is worthwhile" (The Age, 3/2). Sounds like a bribe to me and we should immediately throw her into prison for more than six months while we come up with an appropriate charge. Kathy Stewart, Mount Waverley.. read full story

Job ads rise, and rates could follow

6 October 2009

ANOTHER jump in job advertisements has fuelled speculation that the Reserve Bank today could start rolling out the interest rate rises it has been flagging for several months... read full story

NSW leads way in job ads rise

5 October 2009

NSW job advertisements have risen for the third month in a row, providing further evidence that the Australian labour market is stabilising, an online recruitment website says... read full story